{"id":1598,"date":"2025-06-19T12:38:56","date_gmt":"2025-06-19T11:38:56","guid":{"rendered":"https:\/\/isleofmullseaweed.com\/staging\/?page_id=1598"},"modified":"2025-06-19T12:54:04","modified_gmt":"2025-06-19T11:54:04","slug":"about-us","status":"publish","type":"page","link":"https:\/\/isleofmullseaweed.com\/staging\/about-us\/","title":{"rendered":"About Us"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p>Tara Macphail\u2019s journey to founding&nbsp;<em>Isle of Mull Seaweed<\/em>&nbsp;began with a holiday to Japan, where she was inspired by the everyday use of seaweed in local cuisine. From ramen broths to rice seasonings, seaweed wasn\u2019t a novelty\u2014it was a staple. That sparked a question: why wasn\u2019t this nutritious, sustainable ingredient more common in the UK?<\/p>\n\n\n\n<p>Back home on the Isle of Mull, surrounded by wild kelp forests and rugged coastline, Tara began experimenting in her kitchen. She blended hand-harvested&nbsp;<em>Laminaria digitata<\/em>\u2014tangle kelp\u2014with tomatoes, onions, and spices, creating a chutney that was rich, tangy, and deeply umami. Friends and family were hooked. With their encouragement, she launched&nbsp;<em>Isle of Mull Seaweed<\/em>&nbsp;in 2019.<\/p>\n\n\n\n<p>What began as a kitchen experiment is now a thriving family business. Tara\u2019s husband, Angus, helps with the careful harvesting of seaweed at low tide, and their two children pitch in with labelling, packing, and the occasional taste test and their trusty dog Dickson is always with them at harvesting time. Together, they\u2019ve built something rooted in sustainability, flavour, and island life.<\/p>\n\n\n\n<p>Today,&nbsp;<em>Isle of Mull Seaweed<\/em>&nbsp;products are stocked in over&nbsp;<strong>65 shops across the UK<\/strong>, from farm shops to fine food retailers. But for Tara, it\u2019s about more than just jars on shelves\u2014it\u2019s about shifting perceptions. Her mission is to&nbsp;<strong>normalise eating seaweed in the UK<\/strong>, not as a novelty, but as a delicious, everyday ingredient that connects people to the sea and to their health.<\/p>\n\n\n\n<p>Among the most exciting additions to the range is their&nbsp;<strong>Seaweed Hot Sauce<\/strong>, made with&nbsp;<strong>bladderwrack<\/strong>, a brown seaweed known for its rich mineral content and bold, briny flavour. Blended with fiery chilli peppers, it delivers a smoky, umami-packed heat that\u2019s fast becoming a fan favourite\u2014from fish tacos to breakfast eggs.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-cover is-light\" style=\"min-height:640px;aspect-ratio:unset;\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" class=\"wp-block-cover__image-background wp-image-1600 size-large\" alt=\"\" src=\"https:\/\/isleofmullseaweed.com\/staging\/wp-content\/uploads\/2025\/06\/Isle-of-Mull-Seaweed-0881-683x1024.jpg\" data-object-fit=\"cover\" srcset=\"https:\/\/isleofmullseaweed.com\/staging\/wp-content\/uploads\/2025\/06\/Isle-of-Mull-Seaweed-0881-683x1024.jpg 683w, https:\/\/isleofmullseaweed.com\/staging\/wp-content\/uploads\/2025\/06\/Isle-of-Mull-Seaweed-0881-200x300.jpg 200w, https:\/\/isleofmullseaweed.com\/staging\/wp-content\/uploads\/2025\/06\/Isle-of-Mull-Seaweed-0881-768x1151.jpg 768w, https:\/\/isleofmullseaweed.com\/staging\/wp-content\/uploads\/2025\/06\/Isle-of-Mull-Seaweed-0881-1025x1536.jpg 1025w, https:\/\/isleofmullseaweed.com\/staging\/wp-content\/uploads\/2025\/06\/Isle-of-Mull-Seaweed-0881-1366x2048.jpg 1366w, https:\/\/isleofmullseaweed.com\/staging\/wp-content\/uploads\/2025\/06\/Isle-of-Mull-Seaweed-0881-600x900.jpg 600w, https:\/\/isleofmullseaweed.com\/staging\/wp-content\/uploads\/2025\/06\/Isle-of-Mull-Seaweed-0881-scaled.jpg 1708w\" sizes=\"auto, (max-width: 683px) 100vw, 683px\" \/><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container has-global-padding is-layout-constrained wp-block-cover-is-layout-constrained\">\n<p class=\"has-text-align-center has-large-font-size\"><\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Tara Macphail\u2019s journey to founding&nbsp;Isle of Mull Seaweed&nbsp;began with a holiday to Japan, where she was inspired by the everyday use of seaweed in local cuisine. From ramen broths to rice seasonings, seaweed wasn\u2019t a novelty\u2014it was a staple. That sparked a question: why wasn\u2019t this nutritious, sustainable ingredient more common in the UK? Back [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":1616,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1598","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/isleofmullseaweed.com\/staging\/wp-json\/wp\/v2\/pages\/1598","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/isleofmullseaweed.com\/staging\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/isleofmullseaweed.com\/staging\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/isleofmullseaweed.com\/staging\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/isleofmullseaweed.com\/staging\/wp-json\/wp\/v2\/comments?post=1598"}],"version-history":[{"count":5,"href":"https:\/\/isleofmullseaweed.com\/staging\/wp-json\/wp\/v2\/pages\/1598\/revisions"}],"predecessor-version":[{"id":1622,"href":"https:\/\/isleofmullseaweed.com\/staging\/wp-json\/wp\/v2\/pages\/1598\/revisions\/1622"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isleofmullseaweed.com\/staging\/wp-json\/wp\/v2\/media\/1616"}],"wp:attachment":[{"href":"https:\/\/isleofmullseaweed.com\/staging\/wp-json\/wp\/v2\/media?parent=1598"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}